Online

Key Analytics

Average per Month

  

Unique users

71,800

Page impressions

128,489

Returning users 

7,422

Viewability ads

78%

Usage by Device

  

Mobile/Tablet

13%

Desktop/Laptop

87%

Geographical Breakdown

  

Continental Europe

39%

United Kingdom

30%

North America

20%

Asia

9%

Rest of the World

2%

Advertising Rates

 Leaderboard

£90 CPM*

 MPU

£90 CPM*

 HPU

£110 CPM*

Sticky Leader/Floor ad

£105 CPM*

 Site Takeover (all ad positions at once)

£12,000 per day
 

*CPM (cost per thousand impressions)
 

+VAT where applicable

Key Analytics

 Average Open Rate

24%

 Daily Newsletter Recipients

23,794

 Average Click-Through Rate

6.2%

Advertising Rates

 

Cost per email

Sponsored message

£1,400

Top and Bottom banner (on an email)

£900

Sponsored Message plus Top and Bottom Banner

£1,600
 

+VAT where applicable

Deliver the Right Message to the Right Audience

IPE’s Solus and Targeted Email Service enables asset managers and financial service providers to send co-branded, subject-specific content promotions directly to institutional investors and consultants who have demonstrated interest in that exact topic.

All you need to do is select your targeted audience (who have shown interest in the following topics): Factor Investing, Fixed Income, ESG, Private Markets, Private Credit, Private Equity and more. Contact the sales team for the full list of available topic themed and asset class audience selections.

How it Works

Target only buy-side professionals—including pension funds, insurance funds, sovereigns, foundations, asset managers and consultants

Based on target engagement with IPE content, webinars, and events across key asset classes

Key Features

  

Co-branded, bespoke design with your messaging

  

Audience curation based on topic interest

  

Competitor exclusion upon request

  

Guaranteed follow-up email to non-openers

  

Rates

 

Selected Audience 
Buyside investors & consultants of any asset class/topic

Rate
per mail

Rate
per send for a campaign of 3

Category 1

Up to 3,500 

£4,200

£3,500

Category 2

Between 3,501 and 6,000 

£5,800

£5,200

Category 3

Between 6,001 and 8,000 

£7,950

£7,500

Category 4

Between 8,001 and 10,500 

£9,950

£8,950

Category 5

More than 10,500 

£11,800

£10,200

Category 6

Full buy-side audience of 16,000

£16,000

£14,500

Positions your content at the heart of the institutional investor community

You provide the content, we do everything else

Thought Leadership

Promote your thought leadership with unlimited uploads of your white papers, research reports, videos

IPE's Database

Reach IPE’s industry-leading database of pension funds and other institutional investors

Solus Emails

Solus email campaigns

Profile Sign-off

IPE uploads and classifies your content and builds your profile for your sign-off

Reports

Quarterly reporting

Profile Features

Company overview

 Key investment strategies

 Key data

White papers

 Bios of your key people

Research reports

Video promotion

Videos

Key Analytics

Average monthly users

  

26,183

Average monthly regular users

712

Hub Digest email recipients (investors only)

  

21,607

Hub ‘Solus’ email recipients

  

38,390

Rates

 

£

For a package of an annual digital profile, unlimited content hosting, solus emails, and multiple email promotions of your Hub content across a range of IPE email services.
Per annum depending on volume of client content.

6,900 to 13,980
 

+VAT where applicable