Pirkko Juntunen is a seasoned investment and pensions journalist with over 25 years of experience translating complex financial topics into compelling, accessible narratives. Based in London, she has been freelancing since 2006, contributing features to leading B2B publications including Investment & Pensions Europe, Financial News, the FT Group, HedgeNordic, and Impact Investor, as well as research consultancies such as Cerulli Associates. Earlier in her career, she served as Senior Fund Analyst at Fidelity Investments and as Senior Reporter at Financial News and Institutional Investor Newsletters, building deep expertise in European and Nordic pension systems, asset allocation, alternative investments, and ESG.Beyond journalism, she brings nearly two decades of events production, conference chairing, and panel moderation experience, with a specialist focus on high-level speaker acquisition and conference programme development. She has chaired panels and produced events across the global institutional investment sector, drawing on a wide-reaching contact base throughout the Nordics and Europe. She studied for an MA in International Journalism at City University London, an MA in Peace & Conflict Resolution at Uppsala University, and a BA in Cultural Anthropology. She speaks several languages, including Finnish, Swedish, and English fluently.